MASTER INDEX – Links to The issues         
The Business Builder Updates are published approximately twice a month and are Free!
Just supply your contact information to get added to our list. We will not share your info with others.

Newsletters by Mike Hamers, Lightspeed – Edited by Kirsten Nelson, C3 Writing

#4  Writing Winning Taglines for Succesful Brand Positioning (3/18/13)
Descriptive and simple, taglines are not arbitrary.  They should grow out of an intense, creative and strategic process and can be crucial to a company’s success and longevity.
Your tagline is another important tool for telling and selling your brand story.

#3  Mobile Marketing with QR Codes: 9 Facts and Insights (2/28/13)
Too much to say and not enough room to say it in? QR codes may be the answer.
Decoding QR Codes for successful integration and implementation

#2  Put Your Best Card Forward!  12 Tips to Make Your Business Card a Business Tool (2/04/13)
Does your business card sell you, your ideas, and your products or services?
Evaluate your business card with this list of 12 Tips designed to optimize the effectiveness of your card; then take the ranking test at the end. These tips will make the difference to building your business and increasing your profits.

#1  10 Brand Identity/Logo Design Mistakes and How to Avoid Them (1/21/13)
Brand-management professionals understand that a brand consists of much more than the logo. A brand is a well-thought-out framework of messages, tone of voice colors, names and vision. Despite the importance of a great logo design, many small businesses unwittingly take a few missteps in this part of the business development process. However, these mistakes can be avoidede. Here's how!

ENROLL TODAY – IT'S FREE

"Good Design Is Good Business: Business Builder Updates"
are published approximately twice a month and are Free!
Just supply us your email and contact information and we'll put you on our list.
We will not share your information with othes.

GOT AN IDEA FOR A NEWSLETTER TOPIC?
Or want to co-write or sponsor a topic.   I'd love to hear from you.
Mike Hamers at mike@lightspeedca.net    •   Mike's Cell: 303-527-1222.